Interactive Film Puts Viewers Inside Lexus Hybrid

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Old 16 May 2010, 01:09 am   #1 (permalink)
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Default Interactive Film Puts Viewers Inside Lexus Hybrid

Here's a curiosity that could go down in the annals of cross-promotion: Lexus is using an interactive film called "Dark Ride" to promote its newest hybrid, the CT 200h. The film stars Norman Reedus of "The Boondock Saints" fame as...
Read More: http://blogs.cars.com/kickingtires/2...us-hybrid.html

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